Environmental lab

Branding

Go Green, Breathe Clean

Environmental Lab is a pioneering hub where science and innovation converge to understand, preserve, and nurture our planet. Environmental Lab is an independent organization founded in 2016 that offers HSE Services.

Environmental Lab design, manufacture, maintenance and calibration of air quality stations (AQMS) compliance with USEPA and KEPA for measuring, collecting and managing environmental data is essential for major public and private companies.

Project Scope

Role: Art Direction and Brand Development.

Brand Development: Crafted a distinct and memorable logo.

Visual Identity: Established a cohesive brand style.

Communication Strategy: Enhanced presentation materials for tender submissions.

Deliverables: Logo Design, Branding, Stationery, Presentation Decks, Corporate Profile, Brand Guidelines, Vehicle Wrap, and OOH.

The Problem

When we first met, the client (Fahad Al-Marri) faced challenges securing tenders due to weak presentation skills and difficulties conveying his company’s vision to government sectors. Despite introducing top-notch technology in Kuwait, his business lacked a compelling brand identity.

Solution

To address this, we focused on creating a unique logo and developing the entire brand around it, enabling Fahad to effectively showcase his company’s strengths and vision.

Result

The rebranding empowered Fahad to present his company confidently and successfully secure more tenders. 80% increase in inquiries and secured several new contracts.